Posted 8/20/08
Part 2 – Decide the “Zing”
You can’t have a contest without some sort of prize right? I would suggest that before you actually announce your contest, that you have something to give away. (Don’t laugh.)
The next step would be to decide exactly what you’ll be giving away and if you want to incur the cost or shell it out to someone else, like a sponsor. Here are some ideas:
Free Prizes – Advertising spots, Entrecard Credits, guest posts or reviews.
Sponsors – Find sponsors within your niche and see if they have anything to give!
Giveaways – Want to actually fork out cash for a prize? Think of techie products, like Xbox’s, Slingboxes, digi-cams or laptops.
Whether you fork out money for your prizes or go the less expensive way, you need to make sure you spin these off as big time prizes that people can’t live without!
Don't forget to read part 1 of this 6 part series called "Deciding the 'Why'!"
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